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Want to know what area of your website is getting the most action? While the basic analytics will give you insight on what links, articles, and pages on your site get the most clicks, if you’re really looking to analyze the behavior of your audience, heat maps work best. They provide just-in-time insight into visitor interactions and site activity to help you better understand them and improve any marketing tactics you may have in mind. If you want your visitors to have the absolute best experience, here’s where we really dive in and see what they’re all about.
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